Overture Center for the Arts

Communications Specialist
1 year

Responsibilities

  • Created and maintained complex website with busy performance schedule and detailed promotional content
  • Collaborated with program managers and marketing team on all marketing projects with an annual marketing budget over $1 million
  • Designed variety of printed and digital marketing materials including ads, postcards, flyers, banners, and invitations
  • Developed digital marketing strategy including ads, social media, cross-promotions, analytics/ purchase tracking, email newsletters, list segmentation, and expanding opt-in email list
  • Coordinated the collection of promotional materials from performers' agents
  • Edited and encoded promotional audio and video
  • Created and managed photo archive database